Featured Work
Fusing the art and science of marketing.
The challenge facing 21st century brands is unprecedented: In a world where media has splintered in a million directions, you must make your voice heard above the noise. You’ve come to the right place.
Welcome to HypeLab.
Lab Blog
- An Example of Connecting
04.28.2010
The Webby Awards site is a good example of a new way of using the Internet. Last year nearly half a million votes were cast and commenters showed an unrivaled passion for their favorite nominees. - You Get What You Pay For
04.24.2010In this post, I plan on discussing (ranting about) client/vendor relationships, pricing and final products. I am sure we have all had customers that want something done for next to nothing. Some businesses get this attitude from their clients more than others. Being a design shop, we get it a lot.
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