Featured Work
Fusing the art and science of marketing.
The challenge facing 21st century brands is unprecedented: In a world where media has splintered in a million directions, you must make your voice heard above the noise. You’ve come to the right place.
Welcome to HypeLab.
Lab Blog
- How our life has changed
06.11.2009I just got the iphone and am blown away. I'm now a mobile totin', gadget lovin', tweetin', and cloud app usin' techno geek. I got us a MobileMe account, which contains our photo library and lives somewhere in cyberspace.
- Content is king
06.07.2009As a writer, communications developer, and lover of books, writing, and anything that has to do with the written word, I try to keep up with the latest trends in effective use of content, especially in this age of the Web and short attention spans.
EXPERTISE
Brand
- Brand Strategy & Positioning
- Brand Auditing
- Brand Development
- E-marketing
- Identity Management & Standards
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- Social Media Marketing
Design
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- Business System & Identity Materials
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Technology
- CodeIgniter Applications
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