Arlington, MA Small Business MarketingBLOG

How our life has changed

[06.11.09]

I just got the iphone and am blown away. I'm now a mobile totin', gadget lovin', tweetin', and cloud app usin' techno geek. I got us a MobileMe account, which contains our photo library and lives somewhere in cyberspace.

Content is king

[06.07.09]

As a writer, communications developer, and lover of books, writing, and anything that has to do with the written word, I try to keep up with the latest trends in effective use of content, especially in this age of the Web and short attention spans.

Social media is leveling the playing field

[06.06.09]

One advantage of social media tools is that they're free advertising spaces for "word of mouth" or viral marketing. As the top 3rd most trusted source of information about a company or product, rating higher than corporate advertising or news/radio reports, word of mouth advertising provides all of us with a level playing field. You can now compete with the "big guys" because it's no longer a matter of who has the most money.

Moving your lazy butt

[06.02.09]

I'm a procrastinator. There, I admitted it. I do not find time management easy at all. Isn't the issue always a lack of time? But I recently learned that time management is not about managing time, it's about managing ourselves effectively with the time that we have.

THE ARCHIVES

 

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